Bangyoed Blog
Jumat, 25 Juni 2010
Facebook: A Popular Social Networking Website
Facebook may not be as well known as other popular social networking websites, such as Yahoo! 360 or MySpace, but it is still popular. That popularity is mostly among high school students and college students, mostly because Facebook focuses on these individuals in particular. With Facebook, you are required to register for a specific network. That network can either include the high school or college which you attended or are currently attending. Once you have joined the website, you should easily be able to make contact with others who are in the same network.
The network in which you join can be considered an advantage of Facebook, as well as a disadvantage. See, Facebook does not work like most other social networking websites. Instead of being able to communicate with all site members, you are limited to contact with those that are in your particular network, the high school or college you that selected. The creators of Facebook state that this is for your own safety. Although it is safer for your profile and personal information to be viewed by a small number of individuals, you may not necessity want it to be that way.
Although a large amount of focus is placed on high school students and college students, Facebook has added another popular feature to their website. That feature is workplace networks. By joining a specific workplace network, you will be granted access to other community members who work for the same company as you. This feature is nice, especially since many companies have become large corporations or expanded across the country. You may be able to make contact and become friends with a long-distance coworker that you never knew you had.
Another aspect of Facebook that you may find inconvenient is their lack of available information, before you decide to become a community member. When viewing their online website, which can be found at www.facebook.com, it is hard to tell whether or not the site is free to use. Most online social networking sites will make this known right upfront, but Facebook does not. Aside from the price, you should easily be able to obtain additional information on Facebook, before making the decision to become a member. This additional information may include how Facebook works, why you should become a member, how the invite process works, and general rules and restrictions that are in place.
If you are interested in joining the Facebook community, you should do what you should do with all other social networking websites, research. By taking the time to research and examine everything that Facebook has to offer, you should be able to decide whether or not this popular networking community is what you were looking for. There is a good chance that it will be, but if not, do not worry. There are literally an unlimited number of other social networking websites that you can join.
How to Get Your Website on Facebook
This short guide will show you how easy it is. It's a little rough because I had to remove the images, though they can be found on the free-web-submission blog.
Okay lets get started.
1) Open up your favorite web browser (mine is firefox btw) and then goto www.facebook.com
2) Login to your facebook account, if you don't already have a facebook account create one.
If you did'nt have an account where have you been? probably some place better than the real world.
(login image goes here)
3) Once logged in scroll down to the very bottom of the page, and click advertising on the bottom right hand side.
(advertising image here)
4) From the main advertising area select pages from the top tab part.
5) Then select the create a page option.
(create-page image here)
6) Select the type of business you would like to promote.
7) Choose a name, note this name shows up in the google search results.
(create-page image here)
8) You can now customise your page, simply fill in the blank boxes, add pictures and explain what it is that you do.
Easy huh?
So you maybe wondering exactly what this can do for your business, well actually it can do and awful lot for your business. Once you have created your facebook business page you will automatically become a fan of that page (your business page).
It gets interesting when your friends see that you have created a page and being friends they should also join or become a fan of your page if they were real friends anyway. You can also invite them to join your cause. But then it get really exciting because their friends can see that they joined this page and so they join, and on it goes and on. This is what they call going viral, in reality its actually quite difficult to get more & more people to do something unless its really good.
There are countless other benefits that I discuss in detail my blog, please check it out.
Hope you enjoyed reading, please comment & bookmark.
How to Use Twitter for Customer Service
Customer Service and Twitter.com were made for each other. The immediacy of Twitter, coupled with the accessibility of the customer-service "fixer" creates a terrific tool for staying in close and concerned contact with customers. And they feel the love. Below are a few tips to make this successful:
-Let your customers know about your presence on Twitter, at least to resolve issues. Post your Twitter "handle" throughout your own website. Send an a informative email to your customers letting them know that you will be available on Twitter if they need help, blog about it in company blogs. Make the Twitter handle that will be used for customer service visible and easily found throughout your online presence.
-Be proactive. Go looking for problems or mentions. This is not the time to be shy or keep your head in the sand! Search out your company name frequently. Create a search for your company name, brand name, product names in Tweetdeck, Hootsuite or Seesmec and save these searches. That way you will always be aware when anyone in the Twittersphere is talking about you (positively or negatively) or has problems. Tweetbeep and Monniter are two applications that will alert you when your company is mentioned.
-Take the right tone. Gather information on the problem, never point fingers, don't be defensive. Be authentic in your attempts to solve the customer's problem. Be sure the end result is positive — at least in feel — for the customer.
-If it can't be resolved in 140 characters of Tweet text, or if the problem is sensitive, or if the customer is very upset, then give directions for a next step — an 800 toll-free phone number, a specific email address (spelled out) so that a final solution can be achieved in a more private setting.
-Be very timely. Twitter happens at the speed of light. Negative info travels even faster. Check Tweets frequently for any hint of problems, and jump right on them.
Twitter aside, one of the best things you can do to build and reinforce your brand is to take customer service very seriously. A problem will only get worse, and a customer will only get increasingly unhappy if the issue is not acknowledged. Companies will get far more "points" for being proactive in their efforts to resolve even horrendous problems to the best of their ability. The resolution may not be perfect in the customer's or the public's eye, but a true and strong effort to resolve will go far towards saving the loyalty of that person. Hopefully, they will spread the word and Tweet about the positive outcome, not the bad experience.
Apple sells 3 million iPads in 80 days
Since its release last April, over 3 million iPad units have already been sold. On the first day of release alone, more than 300,000 iPads were bought in the U.S. This market performance is phenomenal considering that the iPad does not quite fall under the category of usual media. The gadget is described as not quite a smartphone, not yet a laptop and supposedly better than a netbook. The iPad is actually a tablet computer that doesn't need a keyboard and is particularly marketed for e-book and magazine reading, games, Internet surfing and creative applications.
Bigger Version of iPhone?
In light of criticisms that the iPad is nothing but a bigger version of iPhone, Apple has made it clear that the iPad is not a replacement for smartphone or any typical computer. It is an alternative electronic item to be used for better browsing and multimedia experience. Its weight and size are intermediate between typical smartphones and laptops. The hardware strength of the iPad lies in its "sexy" platform and the convenience that one gets from it. The general consensus among respected observers, such as David Pogue of The New York Times, is that if the consumers like the concept of the iPad and they can understand how it was intended to be used, then they will start to "enjoy using the device."
There are smartphone/laptop features, however, that cannot be done using the iPad such as calling, printing documents and taking photos. It is a deliberate move by Apple as the iPad wasn't created to duplicate all the functionalities of other gadgets in the first place. It is designed as an easy-to-use appliance for those who need to have quick access to multimedia in their lifestyle. It just fills the gap, says Apple CEO Steve Jobs, as the middle device between smartphones and high-end laptops.
Thousands of Apps
The gadget runs iPad-specific applications as well as those created for the iPhone and iPod Touch, including e-book readers. A number of tech analysts have remarked that the iPad's edge over other gadgets is due to the "magnified coolness" it provides to users. It is another way to access developer offerings on an improved screen and easy navigation. Apple encourages software developers by giving them 70% of sales revenue if they can publish iPad applications on the App Store.
Expectedly, the sale of apps has become another important revenue source for Apple. In just two months, 11,000 iPad applications have been created, 8,500 of which have been released in the App Store and downloaded 35 million times. This translates to 17 downloads per iPad. According to a study released by the mobile research experts at Flurry Analytics, almost half (44%) of the iPad apps being tested are games. It is followed by the categories of entertainment (14%) and social networking (7%).
Furthermore, there have been 5 million downloaded iBooks in the same two-month period. The share of iBooks accounts for 22% of all e-book sales in 8 weeks. These figures show that many consumers prefer a "gated community" that has lesser susceptibility to viruses and malware.
Wide Market
Moving forward, Apple is looking to American households, of which 30% use Wi-Fi, as its market base for the iPad. Of course there are currently 75 million-strong iPod Touch and iPhone users. It would not be surprising if most of them get an iPad too. Or recommend the same to their friends and family. After all, the iPhone has been the top gadget to have in the past few years; its popularity alone is a very good selling point for the iPad. The numbers speak for themselves. One million iPads were sold in only 21 days, while it took 74 days to sell the same number of iPhones. Company officials say that with the skyrocketing demand, they have raised the sales estimates from 5M to 12M iPads in 2010 and 17M in 2011.
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